Healthy living made easy

Your one stop shop for holistic health

This project redesigns the Inside Out Health website, to enhance usability and visual appeal. Key issues in navigation, information architecture, and user engagement were identified through usability testing, and addressed through redesign

Challange

Challange

Website Redesign

Website Redesign

Redesigning the Inside Out Health website to overcome significant usability, navigation, and visual design issues, using appropriate principles and techniques.

Redesigning the Inside Out Health website to overcome significant usability, navigation, and visual design issues, using appropriate principles and techniques.

Approach

Approach

Lean UX + Design thinking

Lean UX + Design thinking

This project follows a structured and iterative approach, blending the principles of Design Thinking and the Think-Make-Check loop from Lean Startup.

This project follows a structured and iterative approach, blending the principles of Design Thinking and the Think-Make-Check loop from Lean Startup.

Role

Role

UX/UI & Visual designer

(Solo Course Work)

UX/UI & Visual designer

(Solo Course Work)

User research, UX audit, interviews, wire framing, prototyping, Usability studies.(formative test, summative test), Visual design: branding, interface design,

User research, UX audit, interviews, wire framing, prototyping, Usability studies.(formative test, summative test), Visual design: branding, interface design,

Timeline

Timeline

September 2022 ( one month)

September 2022 ( one month)

Understanding Inside out health

A Local supplement shop in Reigate focusing on nutrition and wellbeing of people. Its website delivers products all over the UK and aims to reach users outside their reach. Bringing a range of its services online to get more users.

A Local supplement shop in Reigate focusing on nutrition and wellbeing of people. Its website delivers products all over the UK and aims to reach users outside their reach. Bringing a range of its services online to get more users.

A Local supplement shop in Reigate focusing on nutrition and wellbeing of people. Its website delivers products all over the UK and aims to reach users outside their reach. Bringing a range of its services online to get more users.

Inside out services


Health hub

Wellness

check-in

Healthy food recipe section

Nutritional therapist team


Blog


Loyalty card

The context of use

Health conscious individuals / Information seekers

Browse the health hub to learn about specific health topics, such as immune health or stress and anxiety.

Book a free 15-minute wellness check-in with a healthcare professional to discuss their overall health and wellbeing.

Connect with a nutritional therapist for personalised advice and support.

Browse the recipe section for healthy and nutritious meal ideas.

Read informative articles and insights on the blog.

People with health problems (Users with prescription)

Find information on their specific condition or concern on health hub

Connect with a nutritional therapist for personalised advice and support.

Browse the recipe section for meal ideas that are tailored to their specific dietary needs.

Informative articles and insights on the blog on managing their conditions. 

Sign up for the loyalty card program to access exclusive discounts and rewards on products that can help manage their condition.

Environment in which the website can be used

Home

Office

Healthcare

On the go

Formative Test

UX Audit Using Jacob Nelson Heuristic guidelines

t, a comprehensive UX audit using heuristic evaluation uncovered significant usability issues across the site. Key problems included lack of clear system feedback, inconsistent and confusing language, poor user control and freedom, design inconsistencies, insufficient error prevention and recovery mechanisms, inadequate help resources, and a cluttered, non-minimalist design. These issues hinder user recognition, increase reliance on memory, and fail to accommodate both novice and expert users. Addressing these shortcomings will enhance usability by improving system visibility, consistency, user autonomy, error handling, and overall user experience.

Usability study

Usability study

Usability study

Task and Severity

Simplify meal planning with an intuitive flow, access to healthy recipes, and detailed nutritional information to support informed dietary choices.


System Usability Scale (SUS)

A thorough usability study uncovered significant issues on the website that hinder user experience, particularly in navigation, interactivity, and content writing. These challenges are widespread across multiple pages. The following sections provide detailed insights and recommendations to address these problems.

Meeting the users

The project aims to simplify meal planning, by creating a reduction in meal planning time, ensuring 80% feature access in under 2 minutes, with a 90% task completion rate.

Insight generated

Insight generated

Insight generated

Task and Severity

Simplify meal planning with an intuitive flow, access to healthy recipes, and detailed nutritional information to support informed dietary choices.


System Usability Scale (SUS)

A thorough usability study uncovered significant issues on the website that hinder user experience, particularly in navigation, interactivity, and content writing. These challenges are widespread across multiple pages. The following sections provide detailed insights and recommendations to address these problems.

Meeting the users

The project aims to simplify meal planning, by creating a reduction in meal planning time, ensuring 80% feature access in under 2 minutes, with a 90% task completion rate.

Sumative test

Usability study

Usability study

Usability study

Task and Severity

Simplify meal planning with an intuitive flow, access to healthy recipes, and detailed nutritional information to support informed dietary choices.


System Usability Scale (SUS)

A thorough usability study uncovered significant issues on the website that hinder user experience, particularly in navigation, interactivity, and content writing. These challenges are widespread across multiple pages. The following sections provide detailed insights and recommendations to address these problems.

Meeting the users

The project aims to simplify meal planning, by creating a reduction in meal planning time, ensuring 80% feature access in under 2 minutes, with a 90% task completion rate.

Explore a variety of recipes with a search bar that lets users filter by ingredients, cuisine, cooking time, dietary preferences, and calorie count, tailoring results to their unique needs.

+50M

+50M

+50M

Tracks & Songs

Tracks & Songs

Tracks & Songs

Access a vast library of over 50 million songs.

Access a vast library of over 50 million songs.

Access a vast library of over 50 million songs.

+10M

+10M

+10M

Monthly Users

Monthly Users

Monthly Users

Join a vibrant community growing each and every month.

Join a vibrant community growing each and every month.

Join a vibrant community growing each and every month.

75%

75%

75%

Higher Payouts

Higher Payouts

Higher Payouts

Artists earn up to 75% more compared to industry norms.

Artists earn up to 75% more compared to industry norms.

Artists earn up to 75% more compared to industry norms.

+5,000

+5,000

+5,000

Independent Artists

Independent Artists

Independent Artists

Supporting thousands of solo independent talents.

Supporting thousands of solo independent talents.

Supporting thousands of solo independent talents.

50%

50%

50%

Faster Loads

Faster Loads

Faster Loads

Experience music way faster than you ever did.

Experience music way faster than you ever did.

Experience music way faster than you ever did.

99%

99%

99%

Satisfaction Rate

Satisfaction Rate

Satisfaction Rate

Our user experience gets a perfect rating from 9/10 users.

Our user experience gets a perfect rating from 9/10 users.

Our user experience gets a perfect rating from 9/10 users.

Expert Review Summary

 People want to eat healthily and save time, but the complexity of meal planning due to diverse dietary needs and schedules makes it overwhelming. They often resort to unhealthy takeout or repetitive meals because leading to poor eating habits and food waste.

Final Note

This project represents a comprehensive exploration into solving real user pain points around meal planning through thoughtful, user-centered design. By combining extensive research, innovative features, and a focus on inclusivity, the “Meal Plan” app showcases the potential for creating meaningful user experiences. While the app has successfully met its goals, there remain exciting opportunities for further refinement and development. These improvements will ensure the app not only meets the evolving needs of its users but also thrives in a competitive marketplace.

This project represents a comprehensive exploration into solving real user pain points around meal planning through thoughtful, user-centered design. By combining extensive research, innovative features, and a focus on inclusivity, the “Meal Plan” app showcases the potential for creating meaningful user experiences. While the app has successfully met its goals, there remain exciting opportunities for further refinement and development. These improvements will ensure the app not only meets the evolving needs of its users but also thrives in a competitive marketplace.

Previous project

Meal Plan

Next project

Meal Plan

Mobile App

Mobile App

Social Sphere Nova

Connect, engage, thrive. SocialSphere Mobile Site fosters meaningful interactions and community engagement on the go

Mobile App

Mobile App

Social Sphere Nova

Connect, engage, thrive. SocialSphere Mobile Site fosters meaningful interactions and community engagement on the go

Mobile App

Mobile App

Social Sphere Nova

Connect, engage, thrive. SocialSphere Mobile Site fosters meaningful interactions and community engagement on the go

The Smart, Fair, and
Superior Way to Listen

The Smart, Fair, and
Superior Way to Listen

The Smart, Fair, and
Superior Way to Listen

Superior Audio Quality

Superior Audio Quality

Superior Audio Quality

We believe that music should be more than just background noise—it should be an experience. Our commitment to Hi-Fi streaming delivers sound with unparalleled clarity, ensuring you hear music as it was meant to be heard.

We believe that music should be more than just background noise—it should be an experience. Our commitment to Hi-Fi streaming delivers sound with unparalleled clarity, ensuring you hear music as it was meant to be heard.

We believe that music should be more than just background noise—it should be an experience. Our commitment to Hi-Fi streaming delivers sound with unparalleled clarity, ensuring you hear music as it was meant to be heard.

Lossless Streaming

Lossless Streaming

Lossless Streaming

Adaptive Bitrate

Adaptive Bitrate

Adaptive Bitrate

Spatial Audio

Spatial Audio

Spatial Audio

Custom EQ Settings

Custom EQ Settings

Custom EQ Settings

High-Rez Audio Support

High-Rez Audio Support

High-Rez Audio Support

No Audio Ads

No Audio Ads

No Audio Ads

Algorithm That Knows You

Algorithm That Knows You

Algorithm That Knows You

Our intelligent algorithm doesn’t just suggest what’s popular—it learns your unique tastes and evolves with you. Rhythmiq’s AI-driven recommendations are designed to feel like they know you personally, introducing you to new favorites without missing a beat.

Our intelligent algorithm doesn’t just suggest what’s popular—it learns your unique tastes and evolves with you. Rhythmiq’s AI-driven recommendations are designed to feel like they know you personally, introducing you to new favorites without missing a beat.

Our intelligent algorithm doesn’t just suggest what’s popular—it learns your unique tastes and evolves with you. Rhythmiq’s AI-driven recommendations are designed to feel like they know you personally, introducing you to new favorites without missing a beat.

Behavioral Learning

Behavioral Learning

Behavioral Learning

Mood-Based Playlists

Mood-Based Playlists

Mood-Based Playlists

Deep Genre Exploration

Deep Genre Exploration

Deep Genre Exploration

Smart Curation

Smart Curation

Smart Curation

Contextual Recommendations

Contextual Recommendations

Contextual Recommendations

Collaborative Filtering

Collaborative Filtering

Collaborative Filtering

Fair Pay to Artists

Fair Pay to Artists

Fair Pay to Artists

At Rhythmiq, we believe that great music deserves fair compensation. We’ve built our platform on the principle of fair pay to ensure that artists are rewarded justly for their work, fostering a sustainable and thriving music ecosystem.

At Rhythmiq, we believe that great music deserves fair compensation. We’ve built our platform on the principle of fair pay to ensure that artists are rewarded justly for their work, fostering a sustainable and thriving music ecosystem.

At Rhythmiq, we believe that great music deserves fair compensation. We’ve built our platform on the principle of fair pay to ensure that artists are rewarded justly for their work, fostering a sustainable and thriving music ecosystem.

Transparent Revenue Sharing

Transparent Revenue Sharing

Transparent Revenue Sharing

Direct Artist Support

Direct Artist Support

Direct Artist Support

Artist-Centric Payment

Artist-Centric Payment

Artist-Centric Payment

Higher Payout Rates

Higher Payout Rates

Higher Payout Rates

Independent Artist Promotion

Independent Artist Promotion

Independent Artist Promotion

Real-Time Analytics

Real-Time Analytics

Real-Time Analytics

I'm available

Let's Connect

Feel free to contact me if having any questions. I'm available for new projects or just for chatting.

Anthony Akintola

I'm available

Let's Connect

Feel free to contact me if having any questions. I'm available for new projects or just for chatting.

Anthony Akintola

I'm available

Let's Connect

Feel free to contact me if having any questions. I'm available for new projects or just for chatting.

Anthony Akintola