Skool Buddy

One University. Too Many Platforms. Nothing Connected.

Skool Buddy is an iOS app concept that consolidates courses, community, and campus resources into one unified platform. Because every student knows the chaos: one app for grades, another for schedules, WhatsApp for group chats, email for announcements, and a website that changes every academic year. Built from user interviews and validated through usability testing with real students.

10 Minutes Read

Table Of Contents

I.

Introduction: The Reality

II

Research

III

Structure

IV

Design & prototype

V

Validation

VI

Final Solution

Challenge

Challenge

Navigating the Maze

Navigating the Maze

University life runs on disconnected tools: portals, apps, emails, group chats. each holding a piece of what students need, none offering the full picture. This project set out to understand that friction and explore whether one platform could make a difference.

University life runs on disconnected tools: portals, apps, emails, group chats. each holding a piece of what students need, none offering the full picture. This project set out to understand that friction and explore whether one platform could make a difference.

Approach

Approach

Human centred design

Human centred design

What do students actually need? What's not working? Does this solution help? This project followed an iterative cycle of research to uncover pain points, requirements to set direction, design to explore solutions, and testing to validate, with each phase shaped by what students said and did.

What do students actually need? What's not working? Does this solution help? This project followed an iterative cycle of research to uncover pain points, requirements to set direction, design to explore solutions, and testing to validate, with each phase shaped by what students said and did.

Role

Role

Product Designer 0-1

(Solo Course Work)

Product Designer 0-1

(Solo Course Work)

I conducted the research (interviews, personas, task scenarios). Shaped the structure (card sorting, user flows, information architecture). Designed the product (sketches, wireframes, final screens). Tested (usability sessions with students). Every phase informed the next.

I conducted the research (interviews, personas, task scenarios). Shaped the structure (card sorting, user flows, information architecture). Designed the product (sketches, wireframes, final screens). Tested (usability sessions with students). Every phase informed the next.

Timeline

September 2023 ( one month)

Week 1

Week 3

Week 5

Week 7

Week 9

Week 11

Week 13

Research

Research

Requirements Gathering

Requirements

Design / Build

Design Refinement

Design

MVP

Testing

13 weeks

Timeline

September - December 2023

Week 1

Week 2

Week 3

Week 4

Week 5

Week 6

Week 7

Week 8

Week 9

Research

Requirements Gathering

Design / Build

Evaluate designs

Evaluate designs

Final design development

Final design development

Research

Interviews, personas, task scenarios

Weeks: 1-3 | Weeks 5-6

Requirements Gathering

Card sorting, IA, user flows

Weeks: 3-5

Design

Sketches, wireframes, UI

Weeks: 5-9 | Weeks 10-12

Testing & Refinement

Usability sessions, iteration

Weeks: 9-10

The Reality

Starting university means getting a registration portal, a student portal, a Uni app, and a website for everything else. When I asked some students how they manage it all, the answer was always the same:

"You just get used to it."

But should you have to

And it keeps changing.

Every semester brings updates: new layouts, new links, new systems to learn. Students adapt by lowering expectations, Which leads to unintentional mistakes. From Reddit to real conversations, the pattern is the same.

Everyone adapts differently. No one has a real solution.

The Approach

How might I help students navigate university; without adding to the chaos?

Two goals defined the design:

Unify the experience: courses, community, and resources in one place

Reduce friction: familiar patterns, no learning curve

Research

Outcome Assumptions Hypothesis Stage

Listening to Students

What do students already use, and why isn't it working? I evaluated four platforms students use, rating each across seven UX factors to find where they fall short.

Competitive Analysis

Exploring the existing Landscape

Exploring the existing Landscape

Exploring the existing Landscape

Platform

Facebook

LinkedIn

University Forums

Orientation programs

Useful

Useable

Findable

Credible

Desirable

Accessible

Valuable

UX factors

Platform

Facebook

LinkedIn

University Forums

Orientation programs

UX factors

Useful

4

4

4

3

Useable

4

3

4

2

Findable

5

4

4

2

Credible

3

4

3

4

Desirable

2

2

3

3

Accessible

4

3

4

2

Valuable

3

3

4

3

User Interviews

Five Conversations, One Pattern

Five Conversations, One Pattern

Five Conversations, One Pattern

Througha interviews with five Brighton students, I heard the same frustrations repeated: scattered tools, missed information, and the constant feeling of being lost.

I’m used to social media, but I’d prefer something that feels more campus-focused.

🙏 💭

Research Findings

What This Meant for the Design

What This Meant for the Design

What This Meant for the Design

Across interviews and competitive analysis, the same problems kept appearing: fragmented tools, disappearing support, These pointed to four clear requirements not just problems to solve, but principles to design around.

One Source of Truth

Everything students need: courses, deadlines, events, contacts;must live in one place. No more checking five platforms.

Support the Full Journey

The platform must be useful from acceptance to graduation, not just during orientation week, or beginning of each semester.

Balance Structure and Spontaneity

Students need space for both coursework (structured) and community (spontaneous). One platform, both modes.

Tools That Fight You

Students should complete core tasks without thinking twice. Familiar patterns from apps they already use. No learning curve, no friction.

Users in focus

The students Being designed for

The students Being designed for

The students Being designed for

The interviews revealed three distinct student types. Each navigates university differently, but all struggle with the same fragmented systems.

Aisha Patel

International Student

I’ll help you get your project out of paper and design a unique solution for your company's website from scratch, with no templates and bolder outcomes! The final design is yours, from desktop to mobile so you can do whatever you want with it.


Emily Williams

Undergraduate Student

I’ll help you get your project out of paper and design a unique solution for your company's website from scratch, with no templates and bolder outcomes! The final design is yours, from desktop to mobile so you can do whatever you want with it.


James Pearson

Part-Time / Masters Student

I’ll help you get your project out of paper and design a unique solution for your company's website from scratch, with no templates and bolder outcomes! The final design is yours, from desktop to mobile so you can do whatever you want with it.


Structure

Outcome Assumptions Hypothesis Stage

Making Sense of It All

Current Task Scenarios

The Journey Before Skoolbuddy

The Journey Before Skoolbuddy

The Journey Before Skoolbuddy

How do students complete key tasks today? Before designing the solution, I mapped how each persona completes their goals using existing tools.

Expand context table

Expand context table

Scenario 1:

Connecting with Community Before Arrival

For AISHA

Scenario 2

Discovering & Attending University Events

For EMILY

Scenario 3

Joining & Engaging in a Study Group

For JAMES

Scenario 1

Engaging with Community and Sharing Experiences

Finding a supportive network and sharing insights/experiences with fellow students.

Practical Goal

Users situation

Aisha wants to connect with fellow students and find a sense of community. She has just completed her second week on campus and feels overwhelmed by cultural differences and unfamiliar campus routines.

01.

Exploring Community Options

• After the meetup, she stays in touch via a WhatsApp/Discord group where members share event info and personal updates.

Sub-step: Aisha posts a quick reflection about her first week, sparking a supportive thread.

Sub-sub step: She already feels less isolated and more connected to campus life.

01.

Initial Contact

• After the meetup, she stays in touch via a WhatsApp/Discord group where members share event info and personal updates.

Sub-step: Aisha posts a quick reflection about her first week, sparking a supportive thread.

Sub-sub step: She already feels less isolated and more connected to campus life.

01.

Attending the First Meet-Up

• After the meetup, she stays in touch via a WhatsApp/Discord group where members share event info and personal updates.

Sub-step: Aisha posts a quick reflection about her first week, sparking a supportive thread.

Sub-sub step: She already feels less isolated and more connected to campus life.

01.

Sharing Personal Experiences

• After the meetup, she stays in touch via a WhatsApp/Discord group where members share event info and personal updates.

Sub-step: Aisha posts a quick reflection about her first week, sparking a supportive thread.

Sub-sub step: She already feels less isolated and more connected to campus life.

01.

Building Ongoing Connections

• After the meetup, she stays in touch via a WhatsApp/Discord group where members share event info and personal updates.

Sub-step: Aisha posts a quick reflection about her first week, sparking a supportive thread.

Sub-sub step: She already feels less isolated and more connected to campus life.

Other solutions

Official Campus Clubs & Societies

Social Media Groups 

Peer Mentorship Programs

Department-Led Events

University Email Chain

Card Sorting / Information Architecture

Letting Students Define the Structure

How do students complete key tasks today? I ran card sorting sessions to understand how students naturally group information. Their mental models shaped the app's architecture.

Final Results

Home: Daily overview, quick access

School: Daily overview, quick access

Community: Daily overview, quick access

Messages: Daily overview, quick access

More: Daily overview, quick access

Design & Prototype

Outcome Assumptions Hypothesis Stage

From Paper to Prototype

Exploring Ideas on Paper

The structure was set. Now the harder question: how should each section actually work? I

With direction set, I moved into higher fidelity—focusing on three core areas.

School

How do students find what they need (fast)?

Students check their timetable, access course resources, and track deadlines, often in a rush between classes. The School section needed to surface the most urgent information first, while keeping everything else one tap away.

Calendar

Easy access to active courses for quick switching

Courses

Easy access to active courses for quick switching

Quick links

One tap to get through anything you're looking for

Community

How do I avoid building another social media app?

A community space on an academic app can't feel like another social media feed. This needed to be purposeful browsing.

Four distinct areas, each answering a specific question: What's happening? (Discover), What are people saying? (Posts), What's coming up? (Events), Who can I connect with? (Groups).

Messages

How do I make messaging feel familiar?

Students already know how messaging works. The goal wasn't to reinvent it, just to organise it better. Familiar patterns, clear categories, and quick access to the conversations that matter most.

Validation

Outcome Assumptions Hypothesis Stage

Learning What Worked

Designs can feel right and still fail with real users. I tested with 5 students to find out if the structure, navigation, and flows actually worked, or if I'd missed something fundamental.

Expand Requirements Table

Expand Requirements Table

Results at a Glance

100%

100%

100%

Task Completion

68.5

68.5

68.5

SUS Score

<2 min

<2 min

Avg Task Time

Cosmetic

Cosmetic

Severity Rating

Task & Severity

All participants completed core tasks within target time. Issues identified were cosmetic, minor refinements, not structural problems.

SUS - System Usability Scale

68.5 tells two stories. The structure worked, users completed tasks, understood navigation, and didn't get lost. The score reflects what wireframes can't show: visual hierarchy, colour cues, and polished interactions. The foundation is solid; the surface needs refinement.

Interviews - Some suggestions from users

Testing a wireframe means feedback focuses on what's missing, not what's working. Users suggested features and visual improvements, confirming the structure was clear enough for them to imagine what more it could do.

“It’d be awesome to have a little marketplace where students could swap books or used items.”

💡

The Final Solution

Exploring the possibilities of

Using Skool Buddy

Using Skool Buddy

Using Skool Buddy

Home

School

Community

Messaging

Extras

Home

Begin Here. Go Anywhere.

Start here, go anywhere. Home connects to every part of SkoolBuddy, one tap to classes, events, messages, or campus info.

Everything Academics lives here, just one tap away

School

Everything academic lives here: courses, calendar, resources, contacts, and more.

Exploring the school scetion

The most urgent information sits at the top—today's classes, upcoming deadlines. Scroll for courses, resources, and contacts. Students get what they need without digging.

Never Miss a Deadline

Your school management system pulls from courses, events, and deadlines. with ability to manually add events and connect to other carlenders

Deep Dive: Course Module

Each course contains everything students need: overview, discussions, weekly content, timetable, study groups. No jumping between platforms.

Everything Academics lives here, just one tap away

Community

A better way to connect with campus life.

Posts. Events. Groups.

Explore conversations through Posts. See what's coming up with Events. Join communities that share your interests with Groups.

Tap In. Take Action.

React and reply to posts. View event details and RSVP. Request to join groups you're interested in.

Your Personalised View

Posts, events, and groups, all in one view. Discover shows what matters based on your course, interests, and campus activity.

Where students meet, discover, and belong.

Messages

All your conversations, finally in one place.

All. Personal. School. Groups.

Every message sorted by context. Personal chats with friends. School messages from lecturers and staff. Group conversations for courses and study groups. Or see everything at once.

Text like you are used to

Type, reply, react, just like the apps students already know. Whether it's a personal chat or a busy group thread, messaging feels natural.

Profiles at a Glance

Tap a profile to see who you're chatting with, their course, shared groups, and how to reach them. For group chats, see all members and what the group is about.

Where students meet, discover, and belong.

Extras

Getting in, getting started, and making it yours.

Welcome

Open the app. Choose your university. Sign in. Students are inside in seconds.

The Welcome Tour

Type, reply, react, just like the apps students already know. Whether it's a personal chat or a busy group thread, messaging feels natural.

Profile & Settings

Personalise the profile. Control the app through settings. Access legal and privacy policies when needed.

This is Skoolbuddy.

University life, simplified.

Reflection

Outcome Assumptions Hypothesis Stage

Looking Back

What worked

What worked

What worked

Honestly, I expected the structure to be the hardest part. It wasn't—because I didn't design it alone. Card sorting showed me how students already think, and I built around that.

Structure came from users, not assumptions

Social features serve campus life, not endless scrolling

School and Community stay connected but never tangled

What I'd Do Differently

What I'd Do Differently

What I'd Do Differently

This project has blind spots. Five students isn't enough. One university isn't representative. iOS-only isn't the full experience. I worked within constraints, but constraints leave gaps.

Broader testing pool—different universities, accessibility needs

Android and web versions to see the full picture

Features like marketplace and video calling stayed on the backlog

Final Note

This project was my first time applying the ISO 9241 Human-Centred Design process in full, and it pushed me to adapt and learn quickly. I discovered the importance of iterating early, especially when ideation came sooner than expected, and learned how even small choices — like using digital wireframes in Figma instead of paper sketches — shaped testing outcomes. I also saw the value of better testing practices, such as recording sessions or using think-aloud protocols, to capture richer insights. Following Apple’s Human Interface Guidelines gave me a clear foundation for accessible, consistent design, while also highlighting the complexity of adapting systems for different platforms. Overall, this experience deepened my appreciation for structured, iterative design and the constant balance between creativity, usability, and technical constraints.

This project was my first time applying the ISO 9241 Human-Centred Design process in full, and it pushed me to adapt and learn quickly. I discovered the importance of iterating early, especially when ideation came sooner than expected, and learned how even small choices — like using digital wireframes in Figma instead of paper sketches — shaped testing outcomes. I also saw the value of better testing practices, such as recording sessions or using think-aloud protocols, to capture richer insights. Following Apple’s Human Interface Guidelines gave me a clear foundation for accessible, consistent design, while also highlighting the complexity of adapting systems for different platforms. Overall, this experience deepened my appreciation for structured, iterative design and the constant balance between creativity, usability, and technical constraints.

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I'm available

Let's Connect

Would love to talk projects, collaborations, or anything design!

Anthony Akintola

I'm available

Let's Connect

Would love to talk projects, collaborations, or anything design!

Anthony Akintola

I'm available

Let's Connect

Would love to talk projects, collaborations, or anything design!

Anthony Akintola